How to Use Influencer Marketing to Reach Your Bottom Funnel Goals
What is a Marketing Funnel?
The marketing funnel is one of the most fundamental frameworks of digital marketing. Just imagine it like a step-by-step process that your prospective buyer goes through, right from when they come to know your brand to the stage where they make the actual buy or turn into a repeat buyer.
The idea of the funnel is metaphorical. It begins broadly at the top because several individuals may get to know your brand, but a small percentage will end up converting. The process normally consists of three general phases:
Birthday
Anniversary
Wedding Gifts
Women
Men
