Boost’s Celebrity Endorsement: From Kapil Dev to Rishabh Pant!
Boost has been one of India’s most iconic health drink brands, known for its strong association with sports and energy. Over the years, the brand has leveraged the power of celebrity endorsements, particularly top athletes, to reinforce its positioning. The tagline “Boost is the secret of my energy” (or “our energy”) has become synonymous with strength, stamina, and performance.
Let’s take a look at Boost’s endorsement journey, the significance of its tagline, and why athletes have been the face of the brand.
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