logo Search from 15000+ celebs Promote my Business
Get Celebrities & Influencers To Promote Your Business -

Guide To Celebrity Endorsement Price List - 2025

Ready to explore the 2025 celebrity endorsement price list? This guide breaks it all down for you! Learn what drives these fees—like a celebrity's popularity, the industry they cater to, and the scope of your campaign. Plus, get insider tips on picking the perfect star for your brand and negotiating the best deals.

Grow Your Business With Celebrity Endorsements

Get Top Celebrities To Promote Your Brand

Share Your Details & Get a Call Within 30 Mins!

Your information is safe with us lock

Wish you could leverage the star power of Bollywood stars for your brand? You're not alone! In 2025, Bollywood's influence on consumer behavior keeps on rising, with most Indian consumers saying they are more likely to buy a product endorsed by a celebrity they like.

Understanding how brand endorsement fees are allocated is paramount for any company hoping to leave an imprint. Our celebrity endorsement price list gives you the full picture of the costs of employing some of the industry's largest faces.

From top-rung stars to known singers, all the stars have a distinct price attached according to their fame, reach within the market, and the category of endorsement. For example, first-line stars will cost from ₹1 crore to ₹10 crores or even more, according to the length and scope of the campaign.

By spending on celebrity endorsements, brands are able to increase their visibility and credibility, which boosts sales and engagement. Let's dive into the latest pricing trends and discover the ideal fit for your brand's endorsement strategy!

How Much Do Celebrities Charge For Endorsements?

Want to know what celebrities charge to endorse? It's easy! Whether you're a small company or a major brand, you can learn celebrity endorsement prices that suit your pocket. Browse through our extensive selection of celebrities and get the ideal ambassador to enhance your brand now. Visit Tring to explore our celebrity endorsement services and pricing and take your marketing to the next level!

Interested in a Specific Celebrity's Endorsement Fee? Contact Us! 

Get Full Celebrity Endorsement Price List

Factors Influencing Celebrity Endorsement Rates

 1. Celebrity Popularity and Reach

The more popular the celebrity, the higher the endorsement fee. Celebrities with millions of social media followers, a massive fan base, and strong media presence naturally command higher prices. Their reach ensures that your brand gets exposure to a larger audience, which can directly impact your sales. Essentially, you’re paying for the star power and visibility they bring to your product or service.

 2. Industry and Niche

Different industries come with different price tags when it comes to celebrity endorsements. For example, a tech company might pay more to partner with a famous athlete compared to a fashion brand endorsing a social media influencer. Some industries, like fashion or cosmetics, tend to have lower endorsement costs compared to sectors like technology, sports, or luxury goods. Knowing where your business falls within the spectrum helps manage expectations when approaching a celebrity.

 3. Campaign Scope

The type of campaign you’re running also plays a major role in determining the price. If you need a celebrity for a high-budget TV commercial, expect to pay significantly more than if they are just endorsing your product in a few social media posts. Other campaign types like product launches, public appearances, or event hosting also have varying costs, depending on the level of involvement required from the celebrity.

 4. Brand Association and Exclusivity

The length of the contract and the level of exclusivity can significantly impact endorsement prices. Long-term deals or contracts that require the celebrity to represent only your brand (and not your competitors) will naturally cost more. This is because you’re securing their time, image, and influence over a longer period, which offers more consistency and brand association, but comes at a higher price.

 5. Market Demand and Timing

The timing of your campaign can also influence the cost. High-demand periods like the holiday season or around major events (like sports championships or festivals) can drive up prices, as many brands are competing for the same celebrity endorsements. Additionally, if a celebrity is in high demand due to recent achievements or media buzz, their rates will likely increase. Being strategic about when to approach celebrities can help you get better deals.

Do Celebrity Endorsements Work?

Yes, celebrity endorsement works! A product endorsed by a celebrity creates automatic buzz and lends credibility. People trust and buy products that their idol endorses. This can lead to sales, increased brand awareness, and a better relationship with the consumer.

Stars place your influence and loyal followers on your brand, and you get to target a big market. Their endorsement can launch your product to stardom in a saturated market and give it an edge. But it is also about knowing the price of celebrity endorsement and pairing the celebrity with your brand where they fit. With a proper plan in place, celebrity endorsement can significantly increase your brand's power and stimulate growth.

Interested in a Specific Celebrity's Endorsement Fee? Contact Us! 

Get Full Celebrity Endorsement Price List

Celebrity Endorsement Price List Of Bollywood Actors In India

Knowing the celebrity advertising cost is crucial before choosing the right actor for your campaign. Here's a quick look at the endorsement price list of Bollywood actors in India to help you make an informed decision and maximize your brand's impact.

Note: These figures are approximate and subject to change. Contact us for the most latest price information.

Price Range

Bollywood Celebrities

Approx 10 to 15 Lakhs

Gulshan Grover, Sharat Saxena, Rahul Dev, Upen Patel, Mukesh Khanna, Pradeep Rawat, Chetan Hansraj, Freddy Daruwala, Rajat Kapoor, Saqib Saleem

Approx 15 to 20 Lakhs

Rannvijay Singh, Tusshar Kapoor, Jay Bhanushali, Rajpal Yadav, Aftab Shivdasani, Jimmy Sheirgill, Suraj Pancholi, Shakti Kapoor, Aparshakti Khurana, Dino Morea, Uday Chopra, Shekhar Suman, Mohnish Bahl, Karan Wahi, Karan Singh Grover, Ayush Sharma, Chunky Pandey, Dayanand Shetty, Rahul Bose, Vivaan Shah, Aditya Seal, Naveen Polishetty

Approx 20 to 25 Lakhs

Sanjay Mishra, Harshvardhan Kapoor, Kunal Khemu, Ravi Kishan, Saurabh Shukla, Shreyas Talpade, Jackky Bhagnani, Sahil Khan, Prateik Babbar, Kushal Tandon, Mahesh Manjrekar, Sumeet Vyas, Fardeen Khan, Harsh Kapoor, Rajeev Khandelwal, Rahul Khanna, Angad Bedi, Annu Kapoor, Milind Soman, Sharman Joshi, Vikrant Massey, Varun Sharma

Approx 25 to 35 Lakhs

Kumud Mishra, Neil Nitin Mukesh, Ishaan Khatter, Arshad Warsi, Ronit Roy, Ali Asgar, Ashish Vidyarthi, Ashutosh Rana, Sunil Grover, Vijay Raaz, Arbaaz Khan

Approx 35 to 50 Lakhs

Paresh Rawal, Vidhyut Jamwal, Pulkit Samrat, Javed Jaffrey, Jackie Shroff, Kay Kay Menon, Manoj Bajpayee, Aditya Pancholi, Sohail Khan, Suniel Shetty, Randeep Hooda, Govinda, Vir Das, R. Madhavan, Kamal Haasan

Approx 50 to 60 Lakhs

Anupam Kher, Arjun Kapoor, Rajkummar Rao, Boman Irani, Bobby Deol, Arjun Rampal, Naseeruddin Shah, Vivek Oberoi, Himansh Kohli

Approx 60 to 70 Lakhs

Anil Kapoor, Mithun Chakraborty, Pankaj Tripathi, Nawazuddin Siddiqui, Riteish Deshmukh, Farhan Akhtar, Johnny Lever

Approx 70 to 80 Lakhs

Dhanush, Sonu Sood, Ayushmann Khurrana, Kartik Aryan, Diljit Dosanjh

Approx 80 Lakhs to 1 Cr

Rana Daggubati, Yash (KGF), Nana Patekar, Karan Johar

Approx 1 to 2 Cr

Emraan Hashmi, Saif Ali Khan, Sidharth Malhotra, Vicky Kaushal, Dharmendra, Sunny Deol, Tiger Shroff, Sanjay Dutt, Aditya Roy Kapoor

Approx 2 to 4 Cr

Varun Dhawan, John Abraham, Abhishek Bachchan, Ranbir Kapoor, Shahid Kapoor

Approx 4 Cr to 6 Cr

Ajay Devgan, Ranveer Singh, Amir Khan, Hrithik Roshan, Akshay Kumar

Approx 6 Cr to 10 Cr

Amitabh Bachchan, Salman Khan, Shah Rukh Khan (SRK), Prabhas, Rajinikanth

Interested in a Specific Celebrity's Endorsement Fee? Contact Us! 

Get Full Celebrity Endorsement Price List

Celebrity Endorsement Price List Of Bollywood Actresses

Fee Range (INR)

Celebrities

8 to 10 Lakhs

Shazahn Padamsee, Mugdha Godse, Zeenat Aman, Ira Dubey, Mahek Chahal, Anjana Sukhani, Yana Gupta, Rimi Sen, Riya Sen, Sana Khan, Sanaya Irani

10 to 15 Lakhs

Geeta Basra, Isha Sharvani, Divya Dutta, Amrita Rao, Harshali Malhotra, Kim Sharma, Amrita Arora

15 to 20 Lakhs

Akshara Hassan, Nupur Sanon, Amyra Dastur, Amisha Patel, Sonal Chauhan, Nidhi Agarwal, Surveen Chawla, Athiya Shetty, Mahima Chaudhary, Shakti Mohan, Ayesha Takia, Soha Ali Khan, Sharmila Tagore, Gracy Singh, Koena Mitra, Warina Hussain, Patralekha, Shikha Talsania, Tripti Dimri, Tisca Chopra, Zayn Marie Khan, Akansha Ranjan, Elnaaz Norouzi, Radhika Sheth, Shweta Tripathi, Nidhi Singh, Shreya Chaudhry, Manjima Mohan, Ritu Verma

20 to 25 Lakhs

Mandira Bedi, Babita Phogat, Adah Sharma, Preity Zinta, Neha Dhupia, Isabelle Kaif, Sonam Bajwa, Swara Bhaskar, Radhika Apte, Celina Jaitly, Tanushree Dutta, Dia Mirza, Bhumi Pednekar, Daisy Shah, Diana Hayden, Dimple Kapadia, Esha Deol, Gauahar Khan, Lara Dutta, Kriti Kharbanda, Neetu Chandra, Shriya Pilgaonkar

25 to 35 Lakhs

Neena Gupta, Kalki Koechlin, Fatima Sana Shaikh, Tara Sutaria, Huma Qureshi, Zareen Khan, Prachi Desai, Genelia D’Souza, Vaani Kapoor, Ananya Pandey, Janhvi Kapoor, Amy Jackson, Karishma Kapoor, Raveena Tandon, Urmila Matondkar, Nushrat Bharucha, Mouni Roy, Sanya Malhotra, Esha Gupta, Kirron Kher, Sonali Bendre, Mahira Khan

35 to 50 Lakhs

Hansika Motwani, Urvashi Rautela, Juhi Chawla, Rakul Preet Singh, Lisa Haydon, Mallika Sherawat, Aditi Rao Hydari, Diana Penty, Bipasha basu, Bhoomika Chawla, Manisha Koirala, Chitrangda Singh, Kajal Aggarwal, Priya Varrier

50 to 60 Lakhs

Pooja Hegde, Nora Fatehi, Twinkle Khanna, Nayanthara, Shriya Saran, Sameera Reddy, Asin, Konkona Sen Sharma

60 to 70 Lakhs

Shilpa Shetty, Yami Gautam, Sara Ali Khan, Sunny Leone, Tamannaah Bhatia, Nargis Fakhri, Rani Mukerji, Shruti Haasan, Tabu

70 to 80 Lakhs

Disha Patani, Malaika Arora, Ileana D’Cruz, Rekha

80 to 90 Lakhs

Nazriya Nazim, Parineeti Chopra, Shraddha Kapoor, Hema Malini, Madhuri Dixit, Kangana Ranaut, Sushmita Sen, Sonakshi Sinha, Kriti Sanon

90 L to 1 Cr

Taapsee Pannu, Rashmika Mandanna, Jacqueline Fernandez, Kajol, Sonam Kapoor

1 to 3 Cr

Anushka Sharma, Anushka Shetty, Kiara Advani, Vidya Balan

3 to 5 Cr

Aishwarya Rai Bachchan, Katrina Kaif, Deepika Padukone, Priyanka Chopra, Kareena Kapoor, Alia Bhatt

Successful Celebrity Endorsements

Tring X Nirvana Realty Ft. Boman Irani

Tring X TaxBuddy Ft. Rajkumar Rao

How to Choose the Right Celebrity for Your Brand?

Choosing the right celebrity for your brand is like matchmaking; finding that perfect ambassador whose persona aligns with your brand values. However, it’s also important to factor in celebrity endorsement fees to ensure you're getting the best value for your investment. With the right fit, the impact on your brand can be tremendous, boosting both visibility and credibility. Here's how to ensure that :

  1. Match Values: Start by choosing celebrities with a public image and personal values that mirror your brand's values. A genuine match ensures a genuine and authentic partnership that customers can trust.
  2. Know Your Audience: Get involved in your target consumer's favorite interests and tastes. Who are they idolizing? Whose endorsement would they trust? Having a celebrity that your target consumer holds in esteem can conclusively make your brand more attractive.
  3. Assess Authenticity: Select celebrities who actually have a relationship or might actually use your product or service. A real endorsement not only sounds more natural but also resonates more with consumers.
  4. Think About Budget: Be realistic about what you can pay for. Remember, the objective is to invest in a partnership that will generate a quality return, not overstep your means. Sometimes up-and-coming individuals or niche influencers might bring more value, depending on your target audience.
  5. Measure Their Influence: With the age of the internet, a celebrity's online presence is as valuable as their offline influence. Check their social media statistics, but also consider the quality of their engagement and how their personal brand is managed online.
  6. Innovation and Adaptability: Choose a celebrity who is open to creative collaboration and engaging with your brand in innovative ways.Adaptability can lead to more authentic and effective brand communication.
  7. Long-term Potential: Consider whether a possible celebrity endorsement could evolve into a longer-term partnership. Companies that can maintain long-term relationships with their celebrity endorsers tend to achieve higher sustained and cumulative brand equity increases.

Choosing the right celebrity for your brand is an exhilarating experience that, when properly weighed, can be a rewarding and beneficial partnership for both. Keep it positive and focused on building a relationship that brings out the best in both the celebrity and your brand, for a collaboration that glows brightly and honestly.

Interested in a Specific Celebrity's Endorsement Fee? Contact Us! 

Get Full Celebrity Endorsement Price List

Grow Your Business With Celebrity Endorsements

Get Top Celebrities To Promote Your Brand

Share Your Details & Get a Call Within 30 Mins!

Your information is safe with us lock

Frequently Asked Questions

How are Bollywood celebrity endorsement prices determined?
Where can I find an accurate and updated price list for 2025?
How much does Alia Bhatt charge for advertising?
How much does Anushka Sharma charge for an ad?
How much does Akshay Kumar charge for advertising?
Can the price list for Bollywood celebrity endorsements change over time?
How much does Kiara Advani charge for ads?
How much does Kartik Aaryan charge for an ad?
How much does Ranveer Singh charge for endorsement?
Who is the highest paid celebrity advertising in India?
;
tring india