List of All Brands Endorsed by Malaika Arora Till 2024

Top 5 Brand Endorsement Campaigns by Malaika Arora

1. The Label Life

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Malaika Arora’s partnership with The Label Life in April 2023 celebrated the transformative power of fashion. As the brand’s Style Editor, Malaika starred in a captivating campaign directed by ace photographer Joseph Radhik. The campaign highlighted how wearing The Label Life’s contemporary styles can transport individuals to dreamier landscapes, even during routine activities. Showcasing sleek pantsuits, breezy co-ord sets, and elegant dresses, the brand film beautifully captured the idea of escaping the mundane through fashion.

Malaika’s statement emphasized her belief in the ability of fashion to change moods and energize the wearer. This collaboration perfectly aligned with Malaika’s style sensibilities and the brand’s ethos of effortless sophistication.

 2. Sugar Free

Malaika Arora's collaboration with Sugar Free Green in December 2024 highlighted her alignment with the brand’s focus on health and wellness. As a fitness icon known for her disciplined lifestyle, Malaika became the face of Sugar Free Green's three-part campaign, promoting its stevia-based sweetener as a healthier alternative to sugar. The campaign encouraged consumers to embrace sweetness without guilt, blending taste with a mindful approach to well-being. In her social media presence, Malaika shared how Sugar Free Green complements her lifestyle, whether enjoying a morning smoothie, tea, or her favourite dessert like tiramisu.

3. Diataal D

Malaika Arora starred in the Diataal D campaign #DilChaheSirfDiataalD in December 2023, emphasizing the importance of Vitamin D for a healthy heart and overall well-being. As a wellness enthusiast, Malaika highlighted her commitment to health by incorporating Diataal D, a multivitamin enriched with Vitamin D, into her daily routine. The campaign used humour to deliver its message, capturing attention while educating audiences on the benefits of choosing Diataal D for immunity and heart health.

USV Consumer, the brand behind Diataal D, aimed to strengthen its presence in the nutrition market with this collaboration. Malaika’s association brought credibility and appeal to health-conscious millennials. The marketing team used a creative reality show backdrop to humorously stress the product's significance, resonating with the target audience and encouraging them to adopt healthier lifestyle choices with Diataal D.

4. Kapiva

In January 2022, Kapiva launched a digital film for its product Glow Mix, featuring Malaika Arora as the brand ambassador. This Ayurvedic D2C brand, known for holistic wellness products, aimed to enter the skincare market with a unique approach. The film was showcased on both Arora’s and Kapiva’s Instagram accounts, promoting the concept of "skin food" to nourish skin from within using natural ingredients.

Malaika praised Kapiva's innovative Ayurvedic solution for enhancing skin health naturally, describing Glow Mix as a game-changer that aligns with her wellness philosophy. The campaign effectively connected with health-conscious audiences seeking natural beauty enhancements.

5. Raksha Pipes

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In November 2023, Raksha Pipes, a flagship brand of The Shand Group of Industries, appointed Malaika Arora as its first-ever brand ambassador. The campaign features Malaika highlighting the importance of quality piping solutions in building a safe and durable home. In the video, she points out a common mistake homeowners make—investing in interiors but neglecting plumbing quality, which can lead to seepage and structural issues. She emphasizes Raksha Pipes’ key benefits of durability, leakage resistance, and reliability, aligning with the brand’s tagline, ‘Raksha – Jeevan Bhar Ki Suraksha.’

Sanjay Shand, Managing Director of Raksha Pipes, expressed confidence in Malaika's persona aligning with the brand's values, showcasing their commitment to excellence. Malaika shared her excitement about representing a brand with over five decades of expertise, praising its customer-centric approach and unwavering quality standards. This partnership aims to inspire consumers to prioritize superior piping solutions for their homes.