List of All Brands Endorsed by Karan Johar Till 2025

Discover the full list of brands endorsed by Karan Johar till 2025. Explore his top brand campaigns and learn how his influence boosts brand visibility. Looking for a celebrity ambassador? Tring provides end-to-end solutions for your brand collaborations.

Karan Johar, a name synonymous with Bollywood glamour and luxury, has seamlessly extended his influence beyond filmmaking into brand endorsements. Known for his impeccable style, wit, and credibility, he has been a sought-after ambassador for premium brands across industries, from fashion and personal care to food and entertainment. His endorsements reflect his versatile persona, blending sophistication with mass appeal, making him an ideal choice for brands targeting aspirational Indian consumers.

Brands leverage Johar’s influence to connect with audiences who admire his taste and lifestyle. Whether it’s luxury eyewear, premium skincare, or high-end matrimonial services, his endorsements add an element of trust and aspirational value. His collaborations with leading brands like Lenskart, Myntra, Sebamed, and IIT IIM Shaadi showcase his ability to bring relatability and credibility to diverse campaigns.

If you’re looking to enhance your brand’s visibility with a celebrity like Karan Johar or an athlete or influencer who resonates with your audience, Tring offers end-to-end celebrity endorsement solutions. From identifying the perfect ambassador to managing campaigns and execution, Tring helps brands create impactful partnerships that drive engagement and trust.

Full List Brands Endorsed by Karan Johar Till 2025

Top 5 Brand Endorsement Campaigns by Karan Johar

1. Lenskart

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Lenskart’s January 2024 ad campaign featured Karan Johar alongside Kiara Advani, blending humor with fashion to highlight the brand’s diverse eyewear collection. The campaign, built around the tagline “Glasses badlo, Vibe badlo,” emphasized how a change in eyewear can transform one’s style and persona. Through engaging storytelling, Johar and Advani explored Lenskart’s stylish frames, making the process of selecting eyewear an enjoyable experience.

In one ad, Johar introduced Advani to his personal eyewear collection, leading to playful banter and signature Koffee with Karan-style moments. Another ad took a corporate spin, with Johar sporting sleek glasses while engaging in a humorous exchange with Advani. Their chemistry and comic timing brought a fresh appeal to the brand, reinforcing Lenskart’s message of self-expression through eyewear.

2. Tyaani Jewellery

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Tyaani Jewellery’s October 2024 ad campaign featured Karan Johar in a lighthearted and self-referential role, bringing his signature wit and charm to the brand’s promotion. Unlike scripted endorsements, Johar embraced his real personality, adding humor and Bollywood nostalgia to the campaign.

In the ad, he playfully compliments a bride’s jewellery, referencing popular songs from his films like Rocky Aur Rani Kii Prem Kahani and Kabhi Khushi Kabhie Gham. The campaign takes a comedic turn when he unexpectedly appears on the couple’s first night, joking about the groom handling the jewellery with care. The ad closes with Johar’s clever pun, “Heerey ki qadar toh Johar ko hoti hai,” reinforcing his association with fine jewellery and luxury.

3. IIT IIM Shadi

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IITIIMShaadi.com’s November 2023 ad campaign featured Karan Johar as its brand ambassador, aligning his reputation as Bollywood’s premier storyteller with the platform’s promise of elite matchmaking. The campaign highlighted the platform’s exclusivity, catering to highly educated individuals from premier institutions like IITs and IIMs, ensuring intellectual compatibility in matrimonial alliances.

Johar’s involvement reinforced the brand’s aspirational positioning, as his films have long defined cinematic love stories. In the campaign, he emphasized how IITIIMShaadi.com pioneers a unique approach in India, offering a verified, elite matchmaking experience. With Johar as its face, the brand aimed to surpass 3 lakh members by the end of 2023, strengthening its credibility as a trusted platform for high achievers seeking a life partner.

4. Myntra

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Myntra’s September 2024 campaign for its Big Fashion Festival sale featured Karan Johar, Kiara Advani, and Ranbir Kapoor in a humorous series of ads promoting the brand’s 'triple discount' offer. The campaign cleverly played on Johar’s flamboyant personality, portraying him with two body doubles to amplify his ‘fashion obsession’ and prepare for the massive shopping event.

The first ad featured Kiara Advani comically confused by Johar’s multiple versions, while the second featured Ranbir Kapoor on a film set, puzzled by Johar’s directing antics. A teaser and a short spot titled 'The Power of 3' built anticipation, making the campaign an engaging showcase of Myntra’s festive sale.

5. Sebamed

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Sebamed’s September 2023 campaign, #pHmatters from day 1, featured Karan Johar. In it, he shared his personal parenting journey to emphasize the importance of using pH 5.5 baby care products. As both a filmmaker and a devoted father, Johar candidly recounted seeking advice from friends and paediatricians, all of whom recommended Baby Sebamed as a trusted brand for newborn care.

Highlighting Sebamed’s scientifically backed formulations, Johar expressed confidence in the brand for his children’s nourishment. The campaign aimed to educate Indian parents on how pH 5.5 helps protect and nourish a baby’s sensitive skin and hair, reinforcing Sebamed’s commitment to safe and high-quality baby care.