What beverage brand is Ajay Devgn linked with?

He is the face of Bagpiper beverages.

Which home appliance brand features Ajay Devgn?

He promotes Whirlpool appliances.

Is Ajay Devgn a brand ambassador for Vimal?

Yes, Ajay Devgn endorses Vimal Elaichi.

Why do brands choose Ajay Devgn for endorsements?

His strong image and mass appeal resonate well with consumers.

List of Brands Endorsed by Ajay Devgn

Ajay Devgn, one of Bollywood’s most versatile and respected actors, has been a fan favourite for decades. Known for his intense performances in films like Singham, Tanhaji, and Drishyam, Ajay has carved a niche as a dependable star with a massive fan base. His calm, strong persona makes him the perfect choice for brands looking to connect with audiences across all age groups.

But why do brands rely on celebrities like Ajay Devgn? The answer lies in trust and visibility. Celebrities have a unique ability to grab attention and influence purchasing decisions. When a superstar like Ajay endorses a product, it instantly builds credibility and connects with millions of loyal fans. His presence adds value, making a brand more relatable and aspirational.

From automobiles and home appliances to food and lifestyle products, Ajay Devgn has become the face of some of the most recognisable brands in the market. In this article, we’ll explore the complete list of brands endorsed by Ajay Devgn in 2025. Let’s take a look at how his star power is helping brands drive success and win over customers!

Brands Endorsed By Ajay Devgn

Brand Name	Brand Category	Brand Description	Ad Medium	Reason for Choosing Ajay Devgn
Dr. Ortho	Healthcare - Joint Care	A company offering products for joint pain relief.	TV Commercials, Print, Online Platforms	Chosen for his mass appeal and to instill trust in the brand's promise of joint pain relief.
Dabur Hajmola	Digestive Tablets	A widely recognized brand offering digestive tablets in India.	TV Commercials, Print, Social Media	His long-standing association reflects reliability and a trusted household name that resonates with families.
Pushp Masala	Spice Mix	A spice mix brand known for its variety of blends for Indian cuisine.	TV Commercials, Print	His strong screen presence is leveraged to emphasize the brand's strong and authentic flavor profiles.
Vimal Pan Masala	Pan Masala	A pan masala brand known for its 'Vimal Bolo Zuban Kesari' tagline.	TV Commercials, Outdoor Advertising	His iconic voice and dynamic persona fit the brand's desire for a bold and influential representative.
Walkaroo	Footwear	A brand offering a wide range of footwear options for all demographics.	TV Commercials, Print, Digital	Chosen for his versatile appeal to both urban and rural markets, highlighting affordability and style.
Insecticides India	Agriculture - Insecticides	A company producing a range of insecticides for agricultural use.	TV Advertisements during IPL, Digital	His prominence and credibility appeal to the target market of farmers and rural consumers.
Gallantt	Building Supplies	A brand dealing with construction materials and building supplies.	Corporate Advertising	Likely chosen for his masculine and strong public image, which aligns with the construction industry.
KFC India - Hope Initiative	Food & Beverage - CSR Initiative	A KFC corporate social responsibility initiative focusing on health and education.	CSR Campaigns, Digital, PR	Selected for his broad public appeal to create awareness and support for the cause.
Junglee	Online Gaming	Online gaming platform.	Digital, Social Media	His mass fan following makes him an ideal fit to attract a wide user base to the gaming platform.
Mushroom World Ayurved	Health and Wellness - Ayurvedic Products	A brand promoting its weight gain formula through Ayurvedic solutions.	Digital, Print	To leverage his celebrity status for promoting health and wellness products.
AMO Mobility	Electric Mobility	Electric two-wheeler manufacturer emphasizing eco-friendly transportation.	Brand Events, Digital	Chosen for his appeal to a modern audience interested in environment-friendly solutions.
Piramal Pharma	Healthcare	Offers a wide range of products including consumer healthcare, pharmaceuticals, and critical care.	Digital, TV Commercials	His strong screen presence and grounded charm, made him the ideal choice for the brand.
Exxaro Tiles	Building Materials - Tiles	A manufacturer of vitrified tiles in India.	Print, Outlets, Digital	Chosen for his sophistication and charm, aligning with the brand's premium quality image.
Whirpool	Home Appliance	A leading global manufacturer and marketer of major home appliances	TV Commercials, Print	Chosen for his wide-reaching appeal and ability to inspire trust, it aligns with the brand’s values.
VKC Pride	Footwear	A prominent footwear brand in India	TV Commercials, Print	chosen for his relatable charm and ability to connect deeply with everyday consumers.
BGauss	Automotive	An Indian company that designs, manufactures, and sells electric scooters	TV Commercials, Print	His calm confidence and strong presence perfectly match BGauss’s durable electric scooters, built for Indian roads.
Prayag	Sanitaryware	A brand providing a range of bathroom and plumbing solutions.	TV Commercials, Print	His strong screen presence is well-suited to represent the brand's reliability and strength.

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5 Brands Endorsed By Ajay Devgn In 2025

Ajay Devgn’s powerful screen presence and steady reputation have made him a go-to choice for brands seeking credibility and connection. With a career spanning decades and a deep bond with audiences, he continues to lend his charm and trustworthiness to a range of well-known endorsements. Here are five brands he has partnered with over the years.

1. Dr. Ortho

Actor Ajay Devgn has been announced as the new brand ambassador for Dr. Ortho, a brand of Divisa Herbals Private Limited, known for its range of ayurvedic healthcare products. The announcement was made by Dr. Sanjeev Juneja, the founder of the company, during a conference at Mumbai Film City Studio. Dr. Juneja expressed that Devgn's popularity and trustworthiness across various social classes make him an ideal figure to represent Dr. Ortho, which includes new products like Back Support, Posture Corrector, and other health aids, along with their existing range of oils, capsules, and balms.

He emphasised that this partnership aims to address and ameliorate joint discomfort associated with modern lifestyles. Doctor Ortho Oil is known for its amazing results in relieving joint pain, but for severe or chronic pain, it's recommended to use it alongside Doctor Ortho Capsules regularly. Unlike temporary painkillers, Doctor Ortho is an Ayurvedic medicine designed for long-term relief and healing. This combination ensures comprehensive care for joint pain, making it a reliable solution for those dealing with persistent discomfort.

2. Dabur Hajmola

Dabur India Ltd had Bollywood star Ajay Devgn as the brand ambassador for its leading digestive brand, Dabur Hajmola. A new high-energy campaign featuring Devgn aired, highlighting Hajmola as a 'tasty & fun digestive.' The campaign aims to accentuate the themes of 'Sharing, Chatpata Taste, and Salivation' in an engaging manner. With over 2.6 crore Hajmola tablets consumed daily in India, the brand enjoys massive popularity, much like Devgn himself, who appeals to both young and older demographics.

Dabur initiated a high-visibility drive and sampled various Hajmola variants across food joints in key markets to strengthen the brand's connection with fun and digestion. This association builds on Hajmola's previous consumer-connect initiatives, which partnered with popular street food outlets to offer a refreshed dining experience and reinforce Hajmola's position as a favoured post-meal digestive.

3. Pushp Masala

The video featuring Ajay Devgn is a light-hearted and casual portrayal of a person who is extremely hungry and is on a spontaneous quest for something tasty to eat. Initially, the person appears to want pasta, but then reveals a preference for something more flavorful, as indicated by the use of the word "spice." The video cleverly plays with the concept of cravings, transitioning from a simple desire for pasta to a more spiced-up version, hinting at the use of Pushp Pasta Masala as a desirable secret ingredient.

The script creates a relatable and humorous narrative with a touch of urgency reflecting a quick shift in taste preferences towards more spicy, flavoured food. The employment of these dialogue and musical elements suggests that the video is potentially part of a larger promotional campaign or advertisement for Pushp Pasta Masala, presenting it as a quick solution to making perfect, flavoursome pasta.

4. Vimal Pan Masala

Vimal Elaichi, a leading pan masala brand known for using surrogate advertising, has built a strong and lasting image through its association with Bollywood superstar Ajay Devgn. As one of the earliest and most consistent faces of the brand, Ajay brought a sense of trust, strength, and mass appeal that helped Vimal deeply connect with audiences across India. His calm confidence and loyal presence in campaigns over the years laid the foundation for the brand’s identity.

In its latest "Kesari Tyohar" campaign, Vimal expanded its star cast by bringing in Shah Rukh Khan and Tiger Shroff, alongside actress Amyra Dastur. While the new additions added scale and glamour, it was Ajay’s continued presence that anchored the campaign in familiarity and credibility. His influence helped Vimal not only sustain its market dominance but also reach newer global audiences, making him a key pillar in the brand’s evolving journey.

5. Tring Connects BGauss with Ajay Devgn for a Powerful Partnership

BGauss, known for its sturdy and reliable electric scooters, partnered with Ajay Devgn to reflect its commitment to smart and sustainable mobility. With his grounded presence and dependable image, Ajay was the perfect fit to represent the brand’s focus on trust, performance, and innovation. This alignment came to life especially with the launch of the RUV350, built for Indian roads.

At Tring, we help brands find the right celebrity voices to tell their story. That’s exactly what we did with BGauss and Ajay Devgn. From the first conversation to signing the deal, our team ensured everything moved smoothly. This partnership is not just a campaign. It is a powerful connection that helps BGauss stand out in the growing EV market, using Ajay’s influence to reach more people and build genuine trust. We’re proud to be the bridge that made it happen.

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