Shah Rukh Khan’s Powerful Impact on LG’s Brand Story
Shah Rukh Khan and LG have shared one of the longest and most trusted partnerships in Indian advertising. Over the years, LG has used his image across many product lines, from TVs to home appliances. People across India remember his warm smile, friendly tone, and the simple way he talks about home comfort. This partnership helped LG grow as a family-friendly brand and gave Shah Rukh Khan a strong place in the home appliance space.
This detailed piece explains why celebrity endorsements work, why Shah Rukh Khan was the right choice for LG, how he grew as a brand ambassador, and which LG campaigns featuring him made a strong impact.
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