Shruti Haasan, a top actress and singer, has made a significant mark in the Indian entertainment industry. She has partnered with several brands to enhance their reach. Check out this curated list of brands endorsed by Shruti Haasan, showcasing her influence and the diverse sectors she represents.
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Shruti Haasan is a multi-talented Indian actress, singer, and musician known for her work in Tamil, Telugu, and Hindi films. Born to legendary actors Kamal Haasan and Sarika, she carved her own path in the entertainment industry with her versatility and strong screen presence. With a career spanning over a decade, she has delivered several successful films and established herself as a powerhouse performer.
Beyond her acting career, Shruti Haasan has built a strong personal brand with her bold, independent personality. With an estimated net worth of around $6–7 million, she enjoys success not just in films but also in music and brand collaborations. Her edgy fashion sense, artistic flair, and confident attitude make her stand out in the industry.
Brands find Shruti Haasan to be an ideal brand ambassador because of her unique blend of glamour, talent, and relatability. She appeals to a broad audience, from youth to mature consumers, making her a perfect fit for diverse endorsements. Whether it’s fashion, beauty, or lifestyle, she effortlessly adds a touch of elegance and authenticity to any campaign. Her massive social media presence further amplifies brand visibility, ensuring strong engagement and impact.
Brand Name |
Category |
Description |
Type of Ad/Promotion |
Why Shruti Haasan Was Prominent for That Brand |
Kalamandir Jewellers |
A leading South Indian jewelry brand known for its traditional and modern designs. |
Video, Images |
Her elegance and strong South Indian roots align perfectly with the brand's image. |
|
WWF India |
Environmental NGO |
Works on wildlife conservation and sustainability. |
Awareness Campaign |
As a passionate advocate for nature and sustainability, Shruti enhances credibility. |
Fybros |
Electrical Products |
A brand offering premium electrical solutions and home automation products. |
Video, Social Media |
Her modern and stylish appeal resonates with the brand's innovation. |
Fossil Watches |
Fashion Accessories |
A globally renowned watch brand known for its stylish and timeless designs. |
Video, Images |
Her bold and edgy fashion sense perfectly complements Fossil’s image. |
Emami Navratna Cool Talc |
A cooling talcum powder providing instant freshness and relief from heat. |
TV Commercial |
Her mass appeal and energetic persona make her an engaging brand face. |
|
Fanta |
A fruit-flavored soft drink known for its fun and vibrant branding. |
Video, Social Media |
Her lively and playful personality fits the brand’s cheerful image. |
|
Lloyd TV |
Electronics |
A leading brand in home appliances, including smart TVs and air conditioners. |
Video, Digital Ads |
Her tech-savvy and modern appeal aligns well with the brand's premium image. |
Poomer Women |
Fashion Apparel |
A clothing brand offering comfortable and stylish everyday wear. |
Video, Images |
Her fashionable yet relatable persona enhances brand relatability. |
Pulp |
A sustainable and innovative skincare brand offering clean beauty products. |
Social Media, Video |
Her commitment to natural beauty and eco-conscious choices aligns with the brand. |
|
Hotstar |
OTT Platform |
One of India's biggest streaming platforms offering movies, TV shows, and sports. |
Video, Digital Ads |
As an actress, her association strengthens Hotstar’s entertainment-focused branding. |
Crizal Lenses |
Eyewear |
A premium eyewear brand offering high-quality anti-glare and UV-protection lenses. |
Video, Print Ads |
Her sophisticated and stylish look enhances the brand’s premium appeal. |
Asian Paints |
Home Décor |
A leading brand in paints and home décor solutions. |
Video, Social Media |
Her contemporary and vibrant appeal complements the brand’s creativity. |
Unibic Cookies |
A popular cookie brand known for its rich flavors and crunchy texture. |
TV Commercial |
Her warm and charming personality makes the brand more appealing to families. |
|
Giva |
Jewellery |
A modern jewelry brand offering stylish silver and gold-plated accessories. |
Video, Images |
Her chic and trendy fashion sense makes her a perfect fit for Giva’s audience. |
Ajio |
Fashion Retail |
A leading online fashion store offering trendy clothing and accessories. |
Video, Digital Ads |
Her edgy style and confidence align with Ajio’s bold fashion identity. |
Galaxy Chocolate |
Confectionery |
A premium chocolate brand known for its smooth and indulgent taste. |
Video, Social Media |
Her elegant and luxurious appeal enhances the indulgence factor of the brand. |
Kanchipuram Varamahalakshmi Silks |
Sarees |
A renowned silk saree brand specializing in traditional and luxurious weaves. |
Video, Print Ads |
Her cultural connection and grace make her the ideal face for traditional sarees. |
Shruti Haasan, a multi-talented actress and singer, has built a strong presence in the world of brand endorsements. Known for her bold personality and versatile appeal, she has collaborated with leading brands across fashion, electronics, and lifestyle.
Here’s a look at the top 5 brands endorsed by Shruti Haasan and how they align with her dynamic persona.
Kalamandir Jewellers is a renowned name in the Indian jewelry industry, known for its exquisite craftsmanship and elegant designs. The brand specializes in traditional and contemporary jewelry, catering to a diverse clientele with a rich blend of heritage and modern aesthetics. With a strong presence across India, Kalamandir Jewellers continues to set benchmarks in the luxury jewelry segment.
One of their most notable advertisements featuring Shruti Haasan beautifully showcases the grandeur of their jewelry collection. The campaign, designed to highlight the brand’s intricate gold and diamond creations, presents Shruti in a regal avatar, adorned with stunning jewelry pieces. The advertisement exudes elegance and tradition, emphasizing the craftsmanship and cultural heritage embedded in each design. Through this visually captivating campaign, Kalamandir Jewellers aimed to connect with modern Indian women who appreciate timeless beauty with a contemporary touch.
Shruti Haasan was an ideal choice for this endorsement due to her strong screen presence, elegance, and ability to resonate with a broad audience. Her blend of traditional grace and modern charisma perfectly aligns with Kalamandir Jewellers' brand ethos. As a celebrated actress and style icon, Shruti brings credibility and appeal, making her the perfect ambassador to represent the brand’s luxurious and artistic creations.
Fossil, an American fashion designer and manufacturer, is renowned for its high-quality watches, jewelry, and accessories that blend vintage aesthetics with modern design. In 2017, aiming to strengthen its presence in the Indian market, Fossil appointed Bollywood celebrities Varun Dhawan and Shruti Haasan as its first Indian brand ambassadors.
In their inaugural Indian television commercial, Fossil showcased the launch of its Gen 3 Smartwatches. The advertisement featured Shruti Haasan and Varun Dhawan engaging in playful banter, highlighting the smartwatches' features in a lighthearted manner. This campaign effectively combined technology with style, appealing to the tech-savvy youth.
Fossil's decision to collaborate with Shruti Haasan stemmed from her multifaceted persona as an actress and singer, resonating with the brand's fusion of classic and contemporary styles. Her popularity and influence among young Indians made her an ideal representative to connect with Fossil's target audience, enhancing the brand's appeal in the Indian market.
Hotstar, now known as Disney+ Hotstar, is a leading Indian streaming platform offering a vast array of entertainment content, including TV shows, movies, sports, and live events across multiple languages. To strengthen its regional presence, particularly in Tamil Nadu, Hotstar appointed actress Shruti Haasan as its brand ambassador in 2016.
In collaboration with Shruti Haasan, Hotstar launched a six-week multimedia campaign to promote its Tamil content offerings. The campaign featured Shruti in various advertisements across television, print, outdoor, and digital platforms, highlighting the platform's extensive library of Tamil movies and TV shows. One notable advertisement showcased Shruti engaging with the Hotstar app, emphasizing its user-friendly interface and the convenience of accessing favorite Tamil entertainment anytime, anywhere. This campaign aimed to resonate with the tech-savvy Tamil audience, encouraging them to explore Hotstar's diverse content.
Hotstar's decision to collaborate with Shruti Haasan was strategic, considering her popularity and strong fan base in Tamil Nadu. Her multifaceted persona as an actress and singer, coupled with her appeal to younger demographics, aligned seamlessly with Hotstar's goal to attract a broader audience to its platform. Shruti's association added credibility and relatability, positioning Hotstar as the go-to destination for quality Tamil entertainment.
GIVA is a prominent Indian jewelry brand specializing in fine silver, gold, and lab-grown diamond jewelry. Renowned for its elegant designs and commitment to quality, GIVA has rapidly become a trusted name in the jewelry industry, appealing to a diverse clientele seeking both traditional and contemporary pieces.
In collaboration with actress Shruti Haasan, GIVA launched the "Discover Love, Discover GIVA" campaign, aiming to showcase its exquisite jewelry collection. The advertisement features Shruti Haasan adorned with GIVA's jewelry, highlighting the brand's blend of modern aesthetics and traditional craftsmanship. The campaign emphasizes the elegance and versatility of GIVA's designs, resonating with individuals who appreciate sophisticated and timeless jewelry.
GIVA chose Shruti Haasan as their brand ambassador due to her multifaceted persona as an actress and musician, embodying both traditional grace and contemporary style. Her widespread appeal and strong presence in the entertainment industry align seamlessly with GIVA's brand ethos, enhancing the brand's visibility and resonance among its target audience.
Galaxy, a renowned brand under Mars Wrigley, has been redefining chocolate indulgence since 1960. Known for its smooth and rich texture, Galaxy has established itself as one of the world's leading chocolate brands, offering an elevated chocolate experience to consumers globally.
In a captivating advertisement, Shruti Haasan is portrayed feeling overwhelmed and exhausted from work. Taking a break, she reaches for a piece of Galaxy chocolate. As she savors its smoothness, her mood transforms, reigniting her passion for music. She picks up her drumsticks and begins to play, with vibrant color trails and ripples illustrating her renewed energy and creativity. The ad concludes with the tagline, "Chocolate so smooth, pleasure lasts," emphasizing the enduring delight Galaxy chocolate provides.
Galaxy selected Shruti Haasan for this campaign due to her multifaceted talent as both an actress and a musician, embodying the brand's essence of indulgence and creativity. Her ability to connect with a diverse audience made her an ideal ambassador to convey Galaxy's message of finding pleasure in life's simple moments.
Brands should consider actors like Shruti Haasan for endorsements due to their strong influence, versatility, and mass appeal. Shruti's persona seamlessly blends elegance, talent, and relatability, making her an ideal choice for diverse brands. Her presence in films, music, and digital platforms ensures a broad reach across various demographics.
Additionally, her ability to authentically connect with audiences enhances brand credibility and emotional engagement. Whether for luxury, lifestyle, or FMCG products, Shruti’s charm and star power create a lasting impact, ensuring successful campaigns and stronger brand recall. Her dynamic personality makes her a perfect face for impactful brand storytelling.
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