List of Brand Endorsements By Mohanlal

Explore the list of brand endorsements by Mohanlal, highlighting his association with top brands across various industries. Discover how his popularity and trust make him a preferred choice for brand ambassadorships. Learn about his impactful collaborations that connect with audiences.

Mohanlal, one of the greatest actors in Indian cinema, has been a beloved figure for over four decades with more than 350 films across Malayalam, Tamil, Telugu, and Hindi. His natural acting, versatility, and humility have earned him countless awards, including five National Film Awards, and a fanbase that spans across India and globally, particularly in the Middle East and North America. Known for his clean image and deep connection with audiences, Mohanlal is not just an actor but an icon admired across generations. His credibility and timeless appeal make him an excellent choice for brands aiming to build trust and connect with a wide audience.

Mohanlal’s strong brand value and unmatched influence have made him a trusted face for leading brands like Kalyan Jewellers, Malabar Gold, Manappuram Finance, and Indulekha Hair Oil. His association consistently boosts brand visibility and trust, influencing buying decisions across regions, especially in South India. Whether for luxury products or daily-use items, his relatability and emotional connection with audiences ensure success for any brand he endorses. For businesses seeking a face that symbolizes excellence, reliability, and mass appeal, Mohanlal remains one of the most powerful and impactful brand ambassadors in India.

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Brands That Have Worked With Mohanlal

Table of Contents

• Goldmedal
• Craze Biscuits
• Tata Sky
• Kannan Devan
• Manappuram Finance

List of Brand Endorsements by Mohanlal

Mohanlal, one of India’s most celebrated actors, is a trusted face for numerous brands across various industries. His immense popularity, credibility, and strong connection with audiences make him a sought-after choice for endorsements. Here's a list of brands that have partnered with Mohanlal, showcasing his influence across categories like food, finance, electronics, and social initiatives.

1. Goldmedal

Goldmedal's TV ad campaign featuring superstar Mohanlal was a significant event in the brand's marketing history. In this memorable partnership, Mohanlal, along with actress Honey Rose, showcased a series of quirky and engaging commercials that resonated with viewers. Set in a modern household, the ads depicted various relatable scenarios, highlighting how Goldmedal products seamlessly integrated into their daily lives, making them more comfortable and stress-free.

The three-part campaign, consisting of 30, 20, and 10-second TVCs, emphasized the innovative features of Goldmedal's range of switches, including the i-Touch Wi-Fi switches, i-Feel switches, and i-Wave switch. Directed by Vivek and Sijoy Varghese and conceptualized by TVC Factory, these commercials aired across leading Malayalam television and digital channels, capturing the audience's attention and appreciation.

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2. Craze Biscuits

In a groundbreaking move, Craze Biscuits appointed Mohanlal as their first-ever brand ambassador, a decision that marked a new chapter for the company. The ad featured an intense scene where Mohanlal and his companion found themselves in a forest, surrounded by menacing figures. In a moment of cleverness, Mohanlal turned the situation on its head, humorously posing the biscuits as guns, showcasing both his charisma and the brand’s playful spirit.

This memorable advertisement not only highlighted the product but also established a strong connection with viewers by blending action and humor. Mohanlal's portrayal in the ad left a lasting impression, contributing to the brand's identity and appeal in the competitive snack market.

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3. Tata Sky

Mohanlal's appointment as the brand ambassador for Tata Sky was a notable moment in the company's promotional efforts. This partnership coincided with Tata Sky's expansion of its offerings, particularly the addition of a fresh set of Malayalam channels, bringing the total to 19. This strategic move aimed to strengthen their position as a leader among direct-to-home (DTH) service providers in the country.

Vikram Mehra, the chief commercial officer of Tata Sky, expressed pride in associating with Mohanlal, emphasizing the alignment of their brand values of quality, innovation, and integrity. His presence in a high-impact multimedia ad campaign aimed not only to attract new customers but also to reinforce Tata Sky's commitment to the Malayalam-speaking audience.

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4. Kannan Devan

Kanan Devan's campaign celebrated the rich linguistic diversity of Kerala, marking a significant relaunch for the brand. The television commercial highlighted the unique intricacies of the Malayalam language, showcasing how different dialects can lead to humorous misunderstandings. This campaign resonated deeply with viewers, reflecting the pride that many Malayalees felt in their cultural heritage.

Directed by the acclaimed VK Prakash, the ad featured well-known actors from the regions depicted, ensuring authenticity in the portrayal of dialects. Biju Menon served as the narrator, adding a distinct Malayalee flavor to the narrative. The campaign's creativity and local relevance contributed to its memorable impact, reinforcing Kanan Devan's connection to Kerala.

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5. Manappuram Finance

Mohanlal's role as the brand ambassador for Manappuram Finance was a key highlight in the company’s branding efforts within Kerala. His association with the non-banking financial company established a sense of trust and credibility, appealing to a broad audience seeking financial solutions.

The ad effectively conveyed the company's values and commitment to its customers, leveraging Mohanlal's star power to enhance brand recognition. This collaboration was instrumental in positioning Manappuram Finance as a trusted name in the financial sector, resonating with the local community and beyond.

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