Top 50 Beauty Influencers in India in 2025

Explore the top 50 beauty influencers in India for 2025. They showcase the best in makeup, skincare, and beauty tips. Get inspired by their creative content and expert advice. These influencers are redefining beauty standards and helping followers discover innovative products and techniques.

Beauty influencers have taken the world by storm, especially on platforms like Instagram and YouTube. Sharing tips, tutorials, and honest reviews on all things beauty, from skincare routines to makeup trends, these beauty influencers in India are reshaping the beauty industry. They guide followers on the latest products, techniques, and styles tailored for Indian skin tones and preferences.

Who Are Beauty Influencers?

Beauty influencers are experts and enthusiasts who share their love for beauty with audiences online. These Indian beauty influencers offer makeup tutorials, product recommendations, and skincare advice, making beauty accessible to everyone. These top Indian beauty gurus have built strong followings by blending professional advice with their unique style and cultural trends. Some of the best Indian beauty influencers have sparked global conversations, showcasing how makeup can be both creative and healthy.

In India, these creators, including many of the famous beauty bloggers in India, blend professional insights with local cultural trends to craft content that resonates deeply with their followers.

These influencers go beyond just demonstrating makeup techniques; they ignite conversations around self-expression, creativity, and empowerment. Through interactive live sessions, Q&A segments, and personalised recommendations, they actively shape consumer trends and influence how beauty standards evolve. Their work has a profound impact on the industry, sparking global discussions, driving innovation in product development, and even inspiring shifts in societal perceptions of beauty. Ultimately, makeup influencers are redefining the industry of beauty by making it more inclusive, creative, and accessible for everyone.

How Can Tring Help Your Brand Promote With Beauty Influencers?

Working with top beauty influencers in India is a great way to reach new audiences. We make it easy for your brand to find and collaborate with popular beauty influencers and beauty vloggers in India. With Tring, your brand can connect with popular beauty bloggers in India who have a large following on social media platforms. These bloggers will promote your brand's products by sharing unboxing videos, tutorials, and reviews which will engage their audience and inspire them to try and trust your products.

Connect With Us! Collaborate With The Best Beauty Influencers!

Top 50 Beauty Influencers in India

The beauty influencer scene in India is thriving, with numerous creators shaping trends and guiding followers through the world of makeup, skincare, and wellness. These influencers share valuable tips, product reviews, and tutorials, making beauty more accessible and relatable. This list highlights the top 50 beauty influencers in India for 2025, showcasing their unique styles and contributions to the beauty community.

1. Nagma Mirajkar

• Instagram: @nagmamirajkar
• Followers: 8.1M+
• Content Focus: Beauty, lifestyle, and imaginative color combinations.

Nagma Mirajkar pushes creative boundaries with her beauty and lifestyle content, combining vibrant colors, unique styles, and stunning locations. Known for her travel-inspired visuals, she shares looks from all around the world, from California’s palm trees to the Northern Lights in Finland.

2. Mrunal Panchal

• Instagram: @mrunu
• Followers: 5.3M+
• Content Focus: Experimental makeup and beauty tutorials.

Mrunal Panchal is known for her experimental makeup looks and collaborations with international beauty artists. She often shares routines and tips, making beauty accessible and engaging for her audience. Recently she also started her own beauty brand called Mrucha Beauty. She is looked at by her audience for her authentic self and is considered as one of the top makeup artist in India. 

3. Amulya Rattan

• Instagram: @amulyarattan_
  
• Followers: 4.6 M+
• Content Focus: Lifestyle and minimalist makeup.

Amulya Rattan captivates her audience with humor, creativity, and transparency. Her posts cover everything from daily routines to brand collaborations, each capturing her larger-than-life personality. Her simple, but understated look, is what makes her audience engaged. 

4. Parul Garg

• Instagram: @parulgargmakeup
• Followers: 5.3M+
• Content Focus: Practical makeup tutorials and bridal looks.

Parul Garg is one of the most influential makeup artists and beauty educators in India today. With a strong digital presence and years of hands-on experience, she has built a loyal following by sharing practical, easy-to-understand makeup techniques that emphasize enhancing natural beauty rather than masking it. Her content includes everything from everyday makeup hacks to detailed bridal makeup tutorials, making her a go-to resource for aspiring artists and beauty enthusiasts alike.

5. Swati Verma Nanda

• Instagram: @swativerma
  
• Followers: 2.2M+
• Content Focus: Minimalist beauty with a focus on authenticity.

Swati Verma Nanda is a dynamic beauty influencer who seamlessly blends makeup tutorials, product recommendations, and lifestyle content, offering her audience a well-rounded and relatable digital experience. Her content stands out for its authenticity and warmth, often featuring heartfelt glimpses into her life as a mother of twins. This personal touch helps her form a genuine connection with her followers, making her recommendations all the more impactful.

6. Yashi Tank

• Instagram: @yashitank05
• Followers: 1.3M+
• Content Focus: Multicultural beauty and solutions-driven content.

Yashi Tank, recently honoured by Exhibit Magazine as the Makeup and Beauty Influencer of the Year, has firmly established herself as a trusted voice in the beauty space. Known for her solution-driven content, Yashi offers practical, results-oriented beauty tips that cater to real-life concerns, making her content not just engaging but genuinely useful to her audience.

7. Aashna Hegde

• Instagram:  @aashnahegde
• Followers:  1M+
• Content Focus: Beauty and fashion trends

Aashna Hegde is an award-winning beauty and fashion content creator whose trendy, aspirational looks and consistent collaborations with top-tier brands have made her a standout presence in the digital beauty space. With a sharp sense of style and an eye for emerging trends, Aashna curates content that is both visually compelling and practically informative, helping her followers stay up to date with the latest in beauty, skincare, and fashion.

8. Anmol Bhatia

• Instagram: @anmolbhatia_
  
• Followers: 1M+
• Content Focus: Versatile looks and makeup transformations.

Anmol Bhatia is a standout beauty and fashion influencer known for her visually striking transformations and creative storytelling. From recreating iconic pop culture looks to curating glamorous red carpet-inspired styles, her content showcases a unique blend of artistry and trend awareness that resonates strongly with her audience.

9. Kripa Patel Joshi

• Instagram: @kripapateljoshi_official
• Followers: 1.1M+
• Content Focus: Diet, fitness, and beauty.

Kripa Patel Joshi is a multifaceted content creator who seamlessly blends beauty, wellness, and mindful living to create a platform that is both aspirational and deeply relatable. With a strong belief in the synergy between outer beauty and inner wellbeing, her content goes beyond surface-level aesthetics, offering insights into skincare routines, holistic wellness practices, and lifestyle habits that promote balance and confidence. This thoughtful integration appeals to a wide and diverse audience, ranging from beauty enthusiasts to those seeking a more conscious and intentional approach to self-care.

10. Aashna Shroff

• Instagram: @aashnashroff
  
• Followers: 1M+
• Content Focus: Luxury beauty, fashion, and home decor.

Aashna Shroff is a highly versatile and influential content creator whose work effortlessly bridges the realms of luxury beauty, high fashion, and aspirational lifestyle. With a strong digital presence built on years of consistent, high-quality content, Aashna has cultivated a sophisticated visual identity that resonates with audiences who value elegance, refinement, and modern taste. Her feed is a carefully curated blend of premium beauty routines, designer fashion features, travel diaries, and lifestyle vignettes, each piece reflecting her distinctive sense of style and editorial sensibility.

11. Sarah Khan

• Instagram: @the_game_of_makeup
  
• Followers: 998K+
• Content Focus: Bridal beauty, makeup education, and product recommendations

Sarah Khan, a renowned bridal makeup artist and educator, has captivated her audience with efficient beauty techniques and product tips. She’s widely known for her expertise in bridal makeup, sharing tutorials and conducting master classes nationwide. Sarah’s Instagram showcases her work on brides-to-be, celebrities, and models, offering followers skincare tips, product recommendations, and hands-on makeup learning.

12. Fizza Abdi

• Instagram: @faby_makeupartist
• Followers: 846K+
• Content Focus: Beauty, luxury lifestyle, modest fashion, and travel-inspired content

Fizza Abdi combines beauty, luxury, and lifestyle content with a modest style that resonates across Pinterest, TikTok, YouTube, Snapchat, Facebook, and Instagram. Known for live reviews and travel-based inspirations, her high-quality content consistently engages her audience. What sets Fizza apart is her ability to maintain a consistent visual language and tone across platforms while tailoring her content to suit each audience. 

13. Deeksha Khurana

• Instagram: @deekshakhurana
• Followers: 829K+
• Content Focus: Beauty tutorials, fashion and wellness conversations

Deeksha Khurana is a dynamic content creator whose Instagram is a vibrant reflection of her passion for beauty and self-expression. Her feed features an engaging mix of makeup tutorials, GRWM (Get Ready With Me) videos, product reviews, and everyday beauty inspiration that resonates with young, trend-conscious audiences. Beyond visual content, Deeksha also co-hosts the popular podcast “What's Up Sister” with her sister and fellow influencer Kritika Khurana, where the duo explore themes around beauty, fashion, wellness, and modern womanhood.

14. Tarini Peshawaria

• Instagram: @tarinipeshawaria
• Followers: 729K+
• Content Focus: Body care, men’s skincare, beauty reviews, and product discovery

Tarini Peshawaria, a former teacher and journalist, brings a unique blend of credibility, clarity, and creativity to the world of beauty content. Now a well-recognised beauty influencer, she is especially known for her expertise in body care and men’s skincare, two areas where her knowledge-driven, inclusive approach truly stands out. Her content spans a variety of formats, including lipstick demos, skincare breakdowns, sale alerts, and regular giveaways, all delivered in an approachable and engaging tone.

15. Malvika Sitlani

• Instagram: @malvikasitlaniofficial
  
• Followers: 715K+
• Content Focus: Beauty education, makeup hacks and product reviews

Malvika Sitlani is a leading voice in India’s beauty influencer landscape, known for her transparent approach to beauty, in-depth product knowledge, and an ability to connect authentically with her audience. Her content covers a wide range, from everyday makeup hacks and skincare tips to open conversations about cosmetic procedures, offering her followers a nuanced and well-informed perspective on modern beauty. Malvika’s audience values her for her honest reviews, live product demonstrations, and easy-to-follow tutorials, making her a reliable source for both beauty beginners and enthusiasts.

16. Neha Menghwani

• Instagram: @neha_menghwani
• Followers: 616K+
• Content Focus: Makeup techniques, hair care and skincare tips

Neha Menghwani stands out in the beauty space with her distinct approach to makeup, offering techniques that focus on enhancing specific facial features—from eyes and lips to contouring and skin texture. Her content strikes a balance between education and experimentation, making it accessible to beginners while still offering valuable insights for advanced makeup users. In addition to her makeup expertise, Neha frequently shares content on hair care routines, dermatologist-backed skincare hacks, and fashion styling, creating a well-rounded platform that reflects her holistic view of personal grooming

17. Shalini Samuel

• Instagram: @knot_me_pretty
  
• Followers: 603K+
• Content Focus: Hair styling tutorials, affordable hair care, and practical beauty tips

Shalini Samuel has earned a reputation as a go-to expert for hair styling and care, particularly celebrated for her ability to make salon-worthy looks achievable at home. Her content focuses on affordable product recommendations, easy ponytail hacks, and everyday styling tips that cater to a wide demographic—from students and working professionals to busy moms and beauty enthusiasts. Shalini’s tutorials are practical, time-efficient, and highly relatable, making her a favourite among followers who seek effective solutions without high costs or complexity.

18. Niki Mehra Madan

• Instagram: @nikimehra
• Followers: 556K+
• Content Focus: Beauty, fashion and luxury lifestyle

Niki Mehra Madan is a prominent beauty and fashion influencer whose content seamlessly blends Indo-Western aesthetics with global luxury trends. Known for her bold styling, statement looks, and editorial presence, Niki stands out with her ability to merge cultural heritage with haute couture, creating content that is both visually arresting and globally relevant. Beyond her digital influence, Niki is also a TEDx speaker and has been featured in major media publications, further solidifying her position as a thought leader and style icon in the fashion and beauty spac

19. Shreya Jain

• Instagram: @shreyajain26
• Followers: 439K+
• Content Focus: Makeup transformations, product reviews and beauty hauls
  

Shreya Jain is a professional makeup artist and seasoned content creator known for her creative makeup transformations, detailed product hauls, and engaging lifestyle updates. With years of experience in the beauty industry, she brings both technical expertise and personal relatability to her content, appealing to a wide audience ranging from aspiring artists to everyday beauty enthusiasts. Her platform offers a mix of tutorials, honest reviews, and trend-based looks, often accompanied by insights into her fitness journey and wellness routine, giving her brand a multidimensional appeal.

20. Jhanvi Bhatia

• Instagram: @jhanviibhatiaa
• Followers: 381K+
• Content Focus: Beauty tutorials and personal styling

Jhanvi Bhatia is a rising beauty creator whose content is centred around practical styling tips, versatile makeup combinations, and making beauty feel effortless and inclusive. Her approachable tutorials and everyday looks resonate with a global audience, helping viewers across geographies and skill levels explore beauty in a way that feels both relatable and achievable. Jhanvi’s content blends personal style insights with product recommendations, seasonal trends, and step-by-step guide, ideal for audiences looking for real-world application rather than overly polished, editorial looks.

21. Ishita Mangal

• Instagram: @ishitamangal
• Followers: 455K+
• Content Focus: Sustainable beauty, ethical fashion, cultural storytelling, and humour-driven content

Ishita Mangal is a content creator who brings together sustainability, beauty, and storytelling in a way that is both compelling and culturally rich. Known for her commitment to ethical practices, she has received awards and recognition for championing sustainable fashion and mindful consumption. Her content consistently reflects a strong ethical foundation, making her a credible voice in conversations around conscious living. One of her most impactful series, #IshtatesofIndia, explored fashion across various Indian cultures, offering a creative and educational deep dive that resonated widely and attracted significant viewership

22. Lisha Batta

• Instagram: @lishabatta
• Followers: 340K+
• Content Focus:

Lisha Batta has carved a niche for herself in the beauty space with her talent for recreating celebrity looks using minimal makeup. Her content is known for its simplicity, precision, and emphasis on enhancing natural features rather than masking them. By focusing on achievable beauty routines and accessible product use, Lisha connects with a wide audience seeking elegance without complexity. Her signature before-and-after transformations are particularly popular, offering clear visual proof of how subtle changes can create dramatic results.

23. Debasree Banerjee

• Instagram: @debasreee
  
• Followers: 313K+
• Content Focus: Beauty tutorials, skincare, yoga, and wellness-based lifestyle

Debasree Banerjee is a well-rounded content creator who brings a holistic lens to the beauty space by seamlessly combining makeup, skincare, fitness, and wellness. Known for her calming presence and informative style, she creates content that encourages self-care from the inside out, helping her audience understand that beauty is not just about appearance, but also about how one feels. Her platform offers a balance of detailed beauty tutorials, skincare routines tailored to different skin types, and wellness practices such as yoga and fitness, making her content both aspirational and practical.

24. Surabhi Tiwari

• Instagram: @surabhi.tiwari
• Followers: 341K+
• Content Focus: Simplified skincare, everyday beauty routines, product tutorials, and affordable finds

Surabhi Tiwari, a former software developer turned beauty content creator, brings a logical and clear approach to the world of beauty and skincare. Known for demystifying routines and breaking down product usage, she makes skincare approachable for beginners and practical for everyday users. Her content features step-by-step tutorials, easy-to-follow routines, and curated Amazon finds that focus on affordability and accessibility. Surabhi’s ability to translate complex beauty jargon into simple, actionable insights has earned her a highly engaged audience that trusts her recommendations.

25. Aashi Adani

• Instagram: @aashiadani
• Followers: 268K+
• Content Focus: Practical makeup tips, beauty workshops, product hacks, and budget-friendly recommendations

Aashi Adani is a rising beauty creator known for her straightforward and practical approach to makeup. Her content is designed to educate and empower, with a focus on easy-to-follow routines, clever beauty hacks, and affordable product finds that resonate with both everyday users and aspiring makeup artists. In addition to her engaging reels and tutorials, Aashi also hosts beauty workshops, inspiring and guiding budding beauty enthusiasts with hands-on learning.

26. Bhavdeep Kaur

• Instagram: @bhavdeepkaur
• Followers: 282K+
• Content Focus: Makeup looks, ethnic fashion, beauty community building, and lifestyle content

Bhavdeep Kaur is a content creator celebrated for her ability to build strong, engaged beauty communities through her versatile and vibrant content. From detailed makeup tutorials to elegant ethnic fashion features, her posts reflect a seamless blend of cultural pride and modern beauty sensibility. Bhavdeep’s content often offers a behind-the-scenes glimpse into her life as a creator, including standout moments like walking the ramp at New York Fashion Week.

27. Ananya Singh

• Instagram: @ananyasingh
• Followers: 225K+
• Content Focus: Budget-friendly beauty, skincare routines, product reviews, and styling tips

Ananya Singh is a beauty and lifestyle creator known for her focus on affordability and accessibility. She specialises in sharing budget-friendly makeup tutorials, practical skincare routines, and simple styling tips that cater to a wide audience looking for everyday solutions without compromising on quality. Her content is both informative and relatable, featuring detailed product reviews, comparisons, and engaging reels that break down beauty choices in a clear and approachable way.

28. Mridul Sharma

• Instagram: @mridulsharma
• Followers: 228K+
• Content Focus: Makeup expertise, product discovery, travel, and festive styling

Mumbai-based Mridul Sharma stands out for her ability to combine clinical knowledge of makeup with engaging, consumer-friendly content. With a background that adds credibility to her beauty expertise, she creates posts that are not only visually appealing but also informative and trustworthy. Her content spans a wide range, from Amazon finds and budget-friendly beauty picks to festive makeup looks and travel diaries, giving her audience a well-rounded and lifestyle-oriented experience.

29. Tanya Singh

• Instagram: @tanyasingh
• Followers: 853K+
• Content Focus:Celebrity-inspired makeup, cosmetology insights, and detail-focused beauty reels

Tanya Singh, a trained cosmetologist and botanist, brings a unique blend of scientific knowledge and creative flair to her beauty content. She is best known for her glamorous, celebrity-inspired makeup looks that are both aspirational and meticulously crafted. Her reels are celebrated for their attention to detail, showcasing precision, product knowledge, and refined technique. Tanya’s background allows her to approach beauty from both an artistic and informed perspective, making her content stand out in a crowded digital space.

30. Sarah Sarosh

• Instagram: @sarahsarosh
• Followers: 219K+
• Content Focus: Beauty reviews, global fashion, lifestyle, and digital influence

Ranked 22nd in Forbes' Top 100 Digital Stars of 2023, Sarah Sarosh is a prominent voice in the beauty and fashion space. She is widely admired for her unbiased product reviews, offering honest, well-researched insights that have earned the trust of a highly engaged audience. Her content is grounded in transparency and authenticity, making her a reliable source for followers navigating the ever-evolving world of beauty. In addition to her review-based content, Sarah shares global fashion inspiration, travel snippets, and lifestyle updates that reflect her evolving personal style and international sensibility.

31. Kareena Tekwani

• Instagram: @kareenatekwani
• Followers: 241K+
• Content Focus: Budget-friendly beauty, product comparisons, wedding and festive makeup

Kareena Tekwani is a beauty creator known for her focus on budget-inclusive content that helps followers make smart and accessible beauty choices. Her content is particularly valued for its product comparisons, practical tips, and festive-ready looks, making her a trusted resource for audiences planning for weddings, celebrations, and seasonal events. Whether she’s recommending affordable alternatives to high-end products or sharing step-by-step tutorials for traditional and contemporary looks, Kareena ensures that beauty remains approachable and inclusive.

32. Manasi Mau

• Instagram: @manasimau
• Followers: 208K+
• Content Focus: Beauty, fashion, travel, and lifestyle with a creative and relatable touch

Manasi Mau, a software engineer turned content creator, is widely recognised for her creativity, authenticity, and versatility across beauty, fashion, and travel content. Her unique journey from tech to digital influence brings a grounded and thoughtful perspective to everything she shares. Known for blending aesthetic visuals with real-life relatability, Manasi’s content ranges from beauty tutorials and styling ideas to travel diaries and personal reflections.

33. Gunja Tiwari

• Instagram: @gunjatiwari
• Followers: 188K+
• Content Focus: Makeup tutorials, celebrity-inspired looks, luxury and budget beauty

Gunja Tiwari is a beauty content creator known for her skillful makeup tutorials and high-profile celebrity collaborations. Her content bridges the gap between luxury and affordability, featuring product recommendations that cater to a wide range of beauty enthusiasts. Whether she’s recreating glamorous red carpet looks or offering practical everyday makeup routines, Gunja’s tutorials are detailed, easy to follow, and visually engaging. Her ability to showcase both premium and budget-friendly options allows her to connect with diverse audiences who value both quality and accessibility.

34. Ritu Singh

• Instagram: @ritusingh
• Followers: 178K+
• Content Focus: Beauty tutorials, product reviews, giveaways, and brand collaborations

Ritu Singh is a beauty content creator known for her practical, easy-to-follow tutorials and in-depth product reviews. Her content is tailored to help followers make informed beauty choices, whether they’re beginners exploring new products or seasoned users refining their routines. Ritu is also well-recognised for hosting frequent giveaways and participating in meaningful brand collaborations, which have helped her foster a highly engaged and loyal community.

35. Kiwi Tandon

• Instagram: @kiwitandon
• Followers: 188K+
• Content Focus: Makeup routines, skincare tips, seasonal beauty advice, and creative reels

Kiwi Tandon is a beauty creator known for her well-rounded content that combines makeup and skincare routines with timely, seasonal insights. Her posts often highlight how to adapt beauty practices based on changing weather, skin needs, and festive occasions, making her content both relevant and useful throughout the year. She is also known for her visually engaging and creative reels, which break down beauty tips in an entertaining and easy-to-digest format.

36. Soha Ali

• Instagram: @sohaali
• Followers: 133K+
• Content Focus: Vintage-inspired makeup, bridal styling, fashion and jewellery storytelling

Soha Ali is a beauty and fashion creator celebrated for her distinctive vintage-inspired makeup looks and elegant bridal styling. Her content blends classic aesthetics with modern sensibilities, offering a refreshing take on timeless beauty. She is especially known for her eye for detail, creating looks that are graceful, nostalgic, and perfectly suited for special occasions. On Instagram, Soha creatively documents her journey through beauty, fashion, and jewellery, curating visually rich content that feels personal and aspirational.

37. Akanksha Kommirelly

• Instagram: @akankshakommirelly
• Followers: 161K+
• Content Focus: Traditional and modern beauty, detailed tutorials, and educational masterclasses

Akanksha Kommirelly is a beauty creator who seamlessly bridges traditional and contemporary aesthetics through her in-depth tutorials and educational masterclasses. Her content reflects a deep appreciation for cultural beauty practices while embracing current trends, making her platform both rooted and relevant. Known for her attention to detail, Akanksha’s tutorials guide her audience through every step of a look—whether it’s a classic festive style or a modern, minimalist routine.

38. Mysha Thakur

• Instagram: @myshathakur
• Followers: 111K+
• Content Focus: Makeup tutorials for all levels, GRWM videos, and beauty education

Mysha Thakur is a beauty content creator known for her inclusive and skill-building approach to makeup. Her platform offers a wide range of tutorials, catering to both beginners just starting their beauty journey and advanced users looking to refine their techniques. With clear explanations and relatable presentation, her content makes learning makeup approachable and enjoyable. Her GRWM (Get Ready With Me) videos are a staple of her feed, combining personal storytelling with product application, which helps her connect authentically with her audience.

39. Anmol Dua

• Instagram: @anmold
• Followers: 77.2 K+
• Content Focus: Beauty tutorials, product reviews, and editorial-style photoshoots

Anmol Dua brings together her experience as a model and beauty content creator to produce visually compelling and informative content. Her platform showcases a strong blend of tutorials, honest product reviews, and high-impact photoshoots, reflecting both technical knowledge and a keen aesthetic sense. Known for her camera confidence and polished delivery, Anmol effortlessly transitions between educational content and editorial visuals, making her page engaging for both beauty learners and trend-watchers.

40. Ashi Khanna

• Instagram: @ashikhanna
• Followers: 1.6M+
• Content Focus:Creative beauty looks, visual storytelling, and trend-driven content

Ashi Khanna is a beauty creator known for her innovative approach to content, where storytelling meets makeup artistry. Her ability to craft visually striking looks while weaving in narrative elements sets her apart in the digital beauty space. Whether she’s recreating mood-based themes, experimenting with colours, or interpreting trends in a fresh way, Ashi’s content always carries a creative edge.Her videos often go beyond surface-level tutorials, offering an experience that feels immersive and expressive drawing in an audience that values both artistic flair and relatability.

41. Rupali Hasija

• Instagram: @rupalihasija
• Followers: 1.1M+
• Content Focus: Curly hair care, mid-size beauty tips, creative fashion and beauty reels

Rupali Hasija is a content creator who has carved a niche in the beauty and fashion space with her practical tips for curly hair care and mid-size beauty solutions. Her content celebrates individuality and body positivity, offering relatable and inclusive beauty advice that resonates with a wide audience. Rupali’s reels are known for their creativity and energy, blending fashion styling, hair routines, and beauty hacks into engaging, easy-to-follow formats.

42. Lavisha Arora

• Instagram: @lavishaarora
• Followers: 498K+
• Content Focus: Makeup hacks, budget-friendly beauty tips, and celebrity-inspired looks

Lavisha Arora is a makeup artist and content creator known for her smart, approachable beauty content that blends creativity with practicality. She shares a wide range of makeup hacks, budget shopping advice, and celebrity-inspired looks, making high-impact beauty accessible to a broad audience. Her tutorials often highlight how to achieve glamorous results using affordable products, which appeals to both beauty beginners and seasoned enthusiasts

43. Anchal Jain

• Instagram: @anchaljain
• Followers: 320K+
• Content Focus: Luxury skincare, creative beauty tutorials, product reviews and brand endorsements

Anchal Jain is a beauty content creator known for her seamless blend of luxury skincare and visually engaging tutorials. Her content reflects a refined aesthetic, offering followers both expert skincare recommendations and inventive makeup ideas. With a focus on premium products and routines, she caters to an audience that values quality, performance, and elegance in their beauty choices. Her reels frequently feature in-depth product reviews and thoughtfully curated brand endorsements, presented in a way that feels both aspirational and trustworthy.

44. Diksha Rawat

• Instagram: @diksharawat
• Followers: 265K+
• Content Focus:Affordable makeup, trend-based tutorials, and pop culture-inspired beauty

Diksha Rawat is a beauty content creator known for her engaging and budget-friendly makeup tutorials inspired by the latest trends and pop culture moments. From recreating looks seen in music videos and movies to translating runway trends into everyday glam, her content is fun, current, and accessible to a wide audience. She has a knack for simplifying complex looks and making them achievable using affordable products, which resonates particularly well with students and young beauty enthusiasts.

45. Disha Batra

• Instagram: @dishabatra
• Followers: 273K+
• Content Focus: Relatable beauty content, product reviews, and comparisons

Disha Batra is a beauty content creator known for her honest and relatable approach to beauty. Her content focuses on product reviews, comparisons, and practical tips that help her audience make informed choices. By simplifying beauty jargon and offering real-life experiences, she creates a space where followers feel guided rather than sold to. Whether reviewing newly launched products or comparing popular favourites, Disha’s content is grounded in everyday usability and transparency.

46. Himadri Patel

• Instagram: @himadripatel
• Followers: 223K+
• Content Focus: Versatile makeup looks, skincare tips, GRWM videos, and brand collaborations

Himadri Patel is a beauty content creator known for her ability to craft versatile makeup looks suitable for every occasion, from everyday wear to festive and bridal glam. Her content reflects a strong understanding of product application, colour theory, and trend adaptation, making her tutorials both practical and aspirational. In addition to makeup, she shares effective skincare tips that complement her beauty routines, offering a well-rounded approach to personal care.

47. Shreemayi Reddy

• Instagram: @shreemayireddy
• Followers: 336K+
• Content Focus: Luxury and affordable makeup reviews, product comparisons, and travel diaries

Shreemayi Reddy is a beauty and lifestyle content creator known for her balanced approach to reviewing both luxury and budget-friendly makeup products. Her content features detailed product breakdowns, comparisons, and recommendations that help her audience navigate a wide range of beauty options. She seamlessly blends beauty with lifestyle, often sharing travel diaries that offer a personal glimpse into her experiences while highlighting destination-ready beauty routines and essentials.

48. Alina Hasan Rizvi

• Instagram: @alinahasanrizvi
• Followers: 107K+
• Content Focus: Cultural makeup, artistic beauty looks, and creative expression

Alina Hasan Rizvi is a beauty creator known for her bold and imaginative approach to makeup, using it as a form of cultural storytelling and artistic expression. Her content showcases a wide range of looks inspired by heritage, festivals, and global art forms, making her platform a visual celebration of creativity and identity. With a strong eye for detail and a passion for experimentation, Alina transforms makeup into a medium that goes beyond trends, often merging tradition with innovation.

49. Preeti Sarkar

• Instagram: @preetisarkar
• Followers: 592K+
• Content Focus: Beauty tutorials, product unboxings, and narrative-driven content

Preeti Sarkar is a content creator who blends her background in acting with beauty storytelling, creating engaging and imaginative content that stands out in the digital space. Her reels often feature beauty tutorials and unboxings, elevated by expressive performance and character-driven narratives that add depth and entertainment value. By combining creativity with practical information, Preeti connects with viewers on both a visual and emotional level.

50. Srishti Bhatia

• Instagram: @srishtibhatia
• Followers: 516K+
• Content Focus: Skincare routines, culturally inspired makeup, easy beauty tips, and product promotions

Srishti Bhatia is a beauty content creator known for her thoughtful skincare routines and culturally inspired makeup tutorials that celebrate tradition while embracing modern techniques. Her content strikes a balance between informative and accessible, making it ideal for audiences seeking both heritage-driven beauty and everyday practicality. Her reels often feature easy-to-follow makeup tips, step-by-step guides, and product promotions presented in a clear, relatable manner.

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