A Complete List of Shanaya Kapoor Brand Endorsements Till 2025

Shanaya Kapoor may be new to Bollywood, but she’s already making waves in the brand world. From skincare to fashion, she’s been chosen by top labels to represent their fresh, youthful image. This list covers every brand Shanaya Kapoor has endorsed till 2025 giving a clear look at how she’s carving her space as a style and beauty icon.

Shanaya Kapoor steps into the spotlight as a fresh face in Indian entertainment, blending youthful energy with modern elegance. As daughter of Sanjay Kapoor, she carries a legacy but also brings her own charm. boasting around 2.4 Million+ Instagram followers and an evident flair for fashion and fitness. While her exact net worth isn't public, her growing influence and early brand ties speak volumes. She comes across as confident, sporty, and in tune with Gen Z sensibilities; effortlessly genuine and poised.  

Brands are beginning to see why she’s an ideal ambassador. Shanaya resonates deeply with young, aspirational audiences especially those in the 18-25 age group. She blends fashion sense, a healthy lifestyle, and relatability. Whether promoting athleisure with Puma or beauty with Dot & Key, she injects campaigns with credibility and fresh appeal. Her growing popularity, combined with her authentic presence, makes her a smart pick for brands aiming to connect with today’s digitally native consumers.  

Get Celebrities Like Shanaya Kapoor As Brand Ambassadors

Want to grab the attention of Gen Z and young millennials? A rising celebrity like Shanaya Kapoor can make that happen for you. Getting a celebrity endorsement isn’t just about glam - it’s about building trust, visibility, and relevance. When people see someone they admire using or recommending a product, they tend to listen.

Shanaya Kapoor brings a fresh, youthful vibe that appeals to style-conscious audiences. She’s already been the face of brands like Dot & Key, Puma, and Nykaa - and her growing fan base keeps brands in the spotlight. 

With the right celebrity fit, your brand can build stronger recall, gain credibility faster, and even reach new customer segments. Shanaya, with her mix of elegance and everyday relatability, is perfect for beauty, fashion, tech, and lifestyle brands looking to connect with younger buyers.

Thinking about boosting your next campaign? A familiar face like hers could be the spark your brand needs.

List of Brands That Have Worked With Shanaya Kapoor

Top Brand Endorsement Campaigns by Shanaya Kapoor

1. Dot & Key

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Dot & Key is a skincare brand known for its clean ingredients, playful packaging, and formulas that actually work. It’s built a strong connection with Gen Z and millennials who want effective skincare without complicated routines.  

In one of their most eye-catching campaigns, Shanaya Kapoor appears fresh-faced and confident, highlighting Dot & Key’s Vitamin C range. The ad focuses on simplicity and glow - showing Shanaya going about her day while relying on skincare that fits her pace and vibe. The goal was clear: connect with younger consumers who admire effortless beauty and want something real and relatable in their skincare.

Dot & Key chose Shanaya Kapoor because she brings both freshness and familiarity. She’s young, stylish, and very much in tune with the kind of audience the brand wants to reach. Her presence helped the ad feel genuine, not overly polished - just like the brand itself.  

2. Puma India

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Puma India has steadily built its image as a youthful, sporty, and style-forward brand. It’s not just about performance; it’s about expressing energy and confidence through fashion and movement. With a growing focus on everyday athleisure, Puma speaks to a generation that blends style with comfort.

In one of their notable campaigns, Shanaya Kapoor was featured in Puma’s athleisure collection launch. The video showcased her in dynamic shots like walking confidently, posing casually, and highlighting how fashion and comfort can go hand in hand. The vibe was laid-back yet cool, appealing to urban youth who want activewear that transitions smoothly into everyday wear. The ad was visually crisp, with a focus on the clothes and the personality behind them.

Puma chose Shanaya because she resonates with their audience who would relate to someone young, energetic, and effortlessly stylish. Her growing popularity, combined with her fashion-first presence, made her a strong fit to help Puma connect with India’s trend-conscious consumers in a relatable way.

3. Madame 

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Madame is a fashion brand known for its trendy collections tailored for young, modern women. With a strong presence across India, Madame offers everything from chic casuals to stylish formals, making it a go-to for the fashion-conscious crowd. The brand keeps evolving, and that’s where Shanaya Kapoor fits in.

In one of their standout campaigns, Shanaya Kapoor was seen bringing Madame’s spring-summer collection to life. The ad featured her in bright, breezy outfits, moving through vibrant sets that matched the mood of the clothes. It was youthful and playful, capturing the vibe of a carefree summer day. The ad aimed to connect with Gen Z and millennial buyers who look for freshness in both fashion and attitude.

Madame chose Shanaya because she embodies the exact spirit they wanted to highlight. Her rising influence and fashion-forward presence made her the perfect face to help the brand engage with a new-age audience. 

4. Nykaa 

Nykaa is one of India’s leading beauty and lifestyle platforms, offering a wide range of skincare, makeup, and wellness products. Known for staying ahead of trends, Nykaa often collaborates with new-age faces who resonate with their growing audience of young, beauty-conscious buyers.

In a fresh and lively ad campaign, Shanaya Kapoor joined hands with Nykaa to highlight their beauty essentials. The ad showcased her getting ready for different looks using Nykaa products; soft glam, everyday minimal, and festive sparkle. It was a short, colorful video designed to feel personal and relatable, encouraging viewers to explore and experiment with beauty in their own way.

Nykaa chose Shanaya because she represents the fresh, bold energy the brand loves. Her popularity among Gen Z, her fashion-forward image, and her growing influence made her a natural fit. She brought the right mix of charm and style that helped Nykaa speak directly to the new generation of beauty buyers.

5. Redken Beauty & Cosmetic

Redken is a well-known professional haircare brand that’s trusted by salons and stylists across the world. With a strong focus on innovation and science-backed formulas, Redken creates products designed to repair, protect, and enhance hair health; making it a go-to for those who care deeply about their hair routine.

In a recent collaboration, Shanaya Kapoor appeared in a sleek Instagram reel showcasing Redken’s Acidic Bonding Concentrate range. The video showed her flaunting silky, healthy-looking hair while confidently moving through different looks and styles. The ad’s goal was clear: to highlight how Redken’s bond-repair technology can transform damaged or treated hair into strong, shiny strands.

Redken picked Shanaya Kapoor for this campaign because she’s young, stylish, and carries a strong digital presence. Her appeal lies in her effortless charm and aspirational look, making her a relatable face for young, beauty-savvy consumers. She perfectly represents the modern generation Redken wants to reach.