List of All Brands Endorsed by Ravichandran Ashwin Till 2025

Discover the full list of brands endorsed by Ravichandran Ashwin till 2025. Learn why top brands chose him as their ambassador and how his influence boosts brand credibility. Looking for a celebrity like Ashwin for your brand? Tring can help!

Ravichandran Ashwin, one of India’s most celebrated cricketers, has established himself as a trusted name both on and off the field. With his sharp strategic mind and consistent performances, Ashwin has earned the admiration of millions, making him an ideal choice for brand endorsements across various industries. From personal care to financial services, travel, and sports, his associations reflect the credibility, excellence, and dependability values that brands aim to project.

Ashwin continued his streak of high-impact endorsements, most notably teaming up with Thomas Cook to promote domestic tourism in India. His ability to connect with diverse audiences has made him a go-to ambassador for brands looking to strengthen their presence in the market. Below, we explore the full list of brands endorsed by Ravichandran Ashwin and the reasons why they chose him as their brand face.

Looking to partner with a celebrity like Ravichandran Ashwin to boost your brand? A sports icon like him can significantly enhance brand credibility and engagement, especially among cricket enthusiasts. Whether you’re interested in onboarding an athlete or another celebrity as your brand ambassador, Tring provides end-to-end celebrity endorsement solutions to help you make the right choice and execute high-impact campaigns seamlessly. Get in touch with us today!

Full List Brands Endorsed by Ravichandran Ashwin Till 2025

Top 5 Brand Endorsement Campaigns by Ravichandran Ashwin

1. Suryadev TMT

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Suryadev TMT launched its "True Inner Strength" campaign in December 2024, featuring Ravichandran Ashwin, Viswanathan Anand, and Narain Karthikeyan as brand ambassadors. The campaign highlighted resilience, perseverance, and excellence—qualities shared by both the brand’s high-strength steel and these sporting legends. Ashwin, renowned for his strategic brilliance and adaptability in cricket, perfectly aligned with Suryadev's emphasis on durability and performance under pressure.

As part of the campaign, Ashwin expressed his pride in associating with a brand that represents strength and reliability, which are crucial values in both sports and construction. The campaign rolled out across television, digital platforms, print, and outdoor media, reinforcing Suryadev TMT’s reputation as a trusted name in the steel industry while inspiring consumers to embrace their own inner strength.

2. Acko

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In September 2022, Acko launched its "Welcome Change" campaign in Chennai, featuring Ravichandran Ashwin alongside stand-up comedians Jagan Krishnan and Vikram Arul Vidyapathi. The ad film humorously depicts the outdated practice of blindly purchasing insurance from car dealers, using a medieval-era analogy in which a king buys insurance for his chariot without question. Ashwin, playing the king’s minister, draws a parallel to modern car buyers, urging them to break the cycle and opt for a smarter alternative.

The campaign emphasized Acko’s direct-to-consumer model, highlighting its seamless, cost-effective insurance solutions available through the Acko app. Ashwin’s presence, combined with Tamil humor and cultural relevance, resonated with the local audience, reinforcing Acko’s position as a new-age insurance provider that simplifies the purchasing process while empowering consumers with choice.

3. Milk Bikis

In September 2023, Britannia Milk Bikis launched its ‘Growth Needs Both’ campaign in Tamil Nadu. The campaign featured cricketer R. Ashwin, his wife Prithi Ashwin, and their daughters Akhira and Aadhya. It emphasized the importance of equal parental involvement in a child’s upbringing and challenged traditional parenting norms.

The ad highlighted how both parents play an interchangeable role in a child’s growth, much like Milk Bikis, which is both a source of fun and nourishment. The campaign resonated with modern parenting ideals by featuring the Ashwin family, reinforcing the message that a child’s success thrives on a collaborative effort.

The campaign aims to celebrate true parenting partnerships and inspire families to move beyond conventional roles. Echoing the sentiment, R. Ashwin and Prithi emphasized that parenting is about teamwork and mutual dedication to their children’s well-being.

The campaign seamlessly blended messaging and execution, reinforcing Milk Bikis’ role as a trusted childhood companion while promoting the progressive parenting narrative.

4. Bombay Shaving Company

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In July 2021, Bombay Shaving Company announced cricketer R. Ashwin as its brand ambassador and launched the ‘Shave to Shine’ campaign. The omnichannel campaign showcased Ashwin in various real-life scenarios in which a great shave boosted his confidence, sharpness, and charisma.

The campaign aimed to redefine men’s grooming by emphasizing the role of shaving in enhancing self-assurance. The campaign sought to present Ashwin beyond cricket, portraying him as a suave, stylish personality off the field.

With a high-impact, visually engaging approach, the campaign was rolled out across products, digital platforms, retail branding, and influencer collaborations, reinforcing Bombay Shaving Company’s position as a challenger brand in the grooming space.

5. Thomas Cook

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In March 2024, Thomas Cook signed cricketer R. Ashwin and actor Vikrant Massey as brand ambassadors to position itself as the go-to travel services company for crafting memorable holiday experiences. By leveraging the strong customer connect of cinema and cricket, the campaign aimed to resonate with a wide audience while reinforcing the personal credibility of the two stars.

With domestic tourism booming, the campaign showcased India’s diverse travel opportunities. The four-part India Holidays digital campaign featured Ashwin and Vikrant reminiscing about their childhood vacations, contrasting them with today’s demand for high-quality, curated travel experiences. The films encouraged Indians to explore domestic destinations alongside international ones, highlighting India’s enhanced connectivity, accommodations, and local experiences.

Abraham Alapatt, President & Group Head – Marketing, Service Quality, Value-Added Services & Innovation at Thomas Cook India, emphasized that well-traveled people are more interesting, as quality travel experiences enrich lives. The campaign targeted the younger, quality-conscious traveler, who values premium services over budget compromises, aligning with modern aspirations and social media-driven travel trends.