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Best Techniques For Seeds Advertising, Marketing and Promotion

Discover effective strategies for seeds advertising and marketing, including targeted audience engagement, highlighting benefits, leveraging visual appeal, endorsements, educational content, market research, brand positioning, digital marketing, partnerships, and promotions.

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The lifeblood of the Indian economy is agriculture. The fertile soils, favourable weather and abundance of rivers and lakes has blessed the country with a lot of land favourable for cultivation. India’s agricultural capabilities led to the development of one of the world’s first civilizations as well as some off the greatest empires in history.

It was this agricultural wealth which played a key role in the British colonizing India. Large quantities of food grains were diverted from India to England. As if this was not bad enough, the British forced Indian farmers to grow crops like indigo and opium solely for their own profit.

After two centuries of colonial plunder leading to frequent famines, India’s agricultural output was in a deficit. The country was not producing enough to feed its population.

In 1968, Prime Minister Lal Bahadur Shastri launched the Green Revolution to increase agricultural output. The movement was spearheaded by scientist M.S. Swaminathan and involved the increased adoption of mechanised farm tools, pesticides and fertilizers and high yielding variety seeds.

The Green Revolution greatly increased India’s agricultural output over the latter half of the twentieth century and this was largely due to high yielding variety seeds which were used. Obtaining the right seeds is now a significant part of any long-term farming strategy.

Market Size

The market for Indian seeds was 3.61 billion dollars in 2024 and is predicted to reach 9 billion dollars by 2025. Government policies such as Paramparagat Krishi Vikas Yojana and the National Food Security Mission have played a significant role in increasing agricultural production in India. 

India Seed Market Size - Industry Report on Share, Growth Trends & Forecasts Analysis Up to 2030
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     Use a celebrity for seeds promotion

Celebrities can be utilized powerfully for promotion of seeds. While Bollywood stars have mass appeal, regional film and television actors can pull the heartstrings of rural audiences. If you want a celebrity for your seeds brand, you're at the right place. We will help you find the right celebrity for you and ensure your desired deliverables are met. Get in touch and we'll make it happen.

 

 

 
 
 
 
 
 
 
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