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Functions of a Celebrity PR Agency in Mumbai

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PR is a word that is often associated with celebrities. First it is important to understand what it is though and why it is important before trying to use it. PR is an acronym for public relations. It refers to the strategic use of media and events to both increase a person or brand’s public awareness, build and maintain reputation and drive narratives.

Which are some prominent PR agencies in Mumbai?

How are celebrity PR agencies different from other PR agencies?

Celebrity PR agencies exclusively work with individuals who are celebrities, as opposed to brands or companies which is the case with many other PR agencies. The working styles of PR agencies are therefore more flexible as they don’t have to adhere to corporate protocols. However, they work with more rigour as celebrities are always in demand.

What are the functions of a celebrity PR agency in Mumbai?

Mumbai, the home of Bollywood is where the highest number of celebrities reside. Many of the biggest stars, such as Amitabh Bachchan, Shah Rukh Khan, Deepika Padukone and Ranbir Kapoor live in Mumbai. Being a celebrity means constant limelight. With the press constantly hungry for news related to them, they need a team to manage their interactions with them and ensure their busy schedules are not hindered. Here are some of the functions of a celebrity PR agency in Mumbai.

 

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