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Merino Laminates is a premium laminates brand. They are one of the largest manufacturers of decorative laminates in the world and are globally recognized as a leader in this industry. The parent company, Merino Group is present in over 80 countries and boasts an annual turnover of more than $245 million.
To have a deeper connect with their Indian customers, they wanted to have a well-known face for their video advertisement. They were assisted with this by Tring, India’s largest celebrity management agency. We managed to get Sreejita De, one of the most prominent actresses of Indian television for their video advertisement. It was also shot and produced by us.
In this advertisement, Sreejita De talks about the different laminates one can use for homes and the versatility of the brand’s offerings. She shows laminates which are customized for different rooms of the house from the kitchen to the bedroom.
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